IDFA Festival November 14-24, 2024

What is IDFA and is Apple IDFA important? idfa When introduced in 2012, IDFA was instrumental in app marketers' measurement of advertising performance as it allowed access to various engagement metrics idfa What is IDFA As part of the iOS 14 update, Apple announced it is providing users with the choice to block the IDFA

idfa Very simply, the IDFA is a randomly-generated code assigned to a device by Apple and used for audience targeting by app developers, as well as